Friday, January 30, 2009

Your project discussions during last week?

What did your group discuss/agree during last week? Where are the blog posts of your group members? Keep in mind that each group member has to post at last one blog entry/week.

Tuesday, January 27, 2009

Advertising is a form of communication that typically attempts to persuade potential customers to purchase or to consume more of a particular brand of product or service. Many advertisements are designed to generate increased consumption of those products and services through the creation and reinforcement of "brand image" and "brand loyalty". For these purposes, advertisements sometimes embed their persuasive message with factual information. Every major medium is used to deliver these messages, including television, radio, cinema, magazines, newspapers, video games, the Internet and billboards. Advertising is often placed by an advertising agency on behalf of a company or other organization.

Tuesday, January 20, 2009

Advertising Media Content

Advertising media

  • Introduction and definitions

  • The press

  • Radio

  • Television

  • Cinema

  • Outdoor and transportation

  • Others

Hello, let's make our group presentation the best!